Apparel that supports a new mom's new body.
WHY I LOVED NAVEL SO MUCH...
Navel was a beautiful project and I feel grateful that I was able to have a hand in its creation. As an agency, we were tasked to create its brand identity. Navel's founder, Sarah Longacre, has incredible passion to empower moms to feel beautiful in their own bodies. Sarah's passion for moms to be open and honest with each other was contagious.
As the designer on the project, we created Navel's website, photo library, email designs & templates, social media assets, product design executions and an exclusive event launch held at Lake Harriet in Minneapolis, Minnesota.
Check out the website here.
Complete Brand Identity, Website Design, Promo Event Design and Product Launch & Design Consultations.
Creative Director: Jeff Berg
Writer: Mary Lou Hildago
Photographer: Colleen Eversman